Apple is set to officially announce the long-rumored iPhone SE 4 on February 19, as confirmed by CEO Tim Cook. The highly anticipated update to Apple’s most affordable iPhone is expected to launch at a starting price of $499, marking a $70 increase over its predecessor.

However, that price might only get you a modest 64GB of storage, according to a leaked listing from a Chinese retailer. If accurate, the iPhone SE 4 will be available in three configurations: 64GB, 128GB, and 256GB. Given that most 2025 Android mid-range smartphones start at 128GB, Apple’s decision to stick with 64GB for the base model could be a strategic move to maintain profit margins.
As is typical with Apple, storage upgrades could come at a premium. If the leak is true, the 128GB variant may cost $599, while the 256GB version could reach $699—prices that some may find hard to justify for a mid-range device.
Interestingly, this pricing structure could position Google’s upcoming Pixel 9a as a more compelling alternative. In markets like North America, where mid-range options are limited, a Pixel 9a with 128GB storage might be $100 cheaper than the equivalent iPhone SE 4, making it a strong competitor.
In terms of specs, the iPhone SE 4 is rumored to feature an iPhone 14-inspired design, Apple’s A18 chip, 8GB of RAM across all models, and Face ID support—a significant leap from previous SE models.
With Apple’s official announcement just days away, all eyes are on whether the company can justify its pricing strategy and maintain its grip on the mid-range smartphone market. Stay tuned for the full details on February 19.